P2 Photo Stories
This branded content series for the EJS Women’s Leadership Program (WLP) features 20 outstanding program alumnae who represents a diverse range of industries and professions, and are currently based domestically all across the US and globally.
As part of a Creative Strategy to introduce variety in the story presentation as well as creating solutions for limited accessibility in some cases, Persistent Productions developed the series idea with 3 types of media formats in mind: Video; Multimedia and Photo stories, which will be featured on the WLP website as a recruitment asset to attract and engage potential students. The below are two examples of these Photo Stories and can also be seen on Instagram.
To see these photo stories natively on Instagram,
Example 1: Cayla's Story
Example 2: Cat's Story
- Cat Munro, Science Health and Medicine Cohort